You already know all this . . . but you'd be a fool not to look again.

The Compound Effect is a great little book written by Darren Hardy.  It's an easy, quick read.  I read it in a week and that's just about a record for me.  So, you fast readers (or people without kids - haha) could probably read it in a day or two.

I'm a little torn on this one.  Not because I don't think it's good.  It's fantastic.  By far, the best book I've read in years.  My hesitation is not because the book lacks good content, but because the content is so incredibly simple.  Just yesterday, I texted 5 friends, who are great leaders, and recommended they read it.  Part of me felt like I was doing them a huge favor, another part felt somewhat embarrassed.  It's like I almost think they will read it and then call me up and say, "Well, I already knew all that."  But as the book's introduction states, "New or more information is not what you need - a new plan of action is.  It's time to create new behaviors and habits that are oriented away from sabatoge and toward success. It's that simple."

So, I'm holding onto this little book that's absolutely life-changing.  And believe me, I realize how overused that phrase is and I use it sparingly.  But this is a true example of life-changing . . . if you decide to engage your mind and actions. 

Here's the simple truth.  You are the sum total of every single decision you make.  I'm talking hundreds a day - most of them unconscious.  But that's one of the big problems.  You're living your life on auto-pilot when you should have your hands on the stick.  Each daily decision seems small - too small to matter, but each one does matter.  We can easily fool ourselves into believing "just one donut won't kill me" or "I can miss one workout and be fine" or "I can skip having that one more tough conversation at work that I really need to have."  They're all true statements.  That is, they are true if the "one" part is true.  But it's not.  If you make these statements and believe them daily, the truth becomes a lie and you are being sabatoged by the compound effect.  You see, the compound effect is like a law of nature.  It's always in effect. You can't choose to turn it on or turn it off.  You can only choose to leverage it for success or failure.  Tony Robbins said it like this, "Your decisions shape your destiny.  You future is what you make of it.  Little, everyday decisions will either take you to the life you desire or to disaster by default."

It all boils down to success.  Not just financial or business success, but success in whatever is important to you.  I actually hate that the subtitle of the book says, "jumpstart your income" because it makes it look like it's one of those "do this and get rich overnight" books, which I despise. Truthfully, it's more like a "do this and get rich over a lifetime" book. And when I say "rich", I mean in every sense of the word, not just financially.  Besides the simple principle-based writing in this book, Hardy gives tons of practical advice on how to translate the ideas into action.  It's also packed with worksheets you can complete to get yourself on track with many things you've probably been on auto-pilot with.

The bottom line is that I belive this is not only a great read, but a very important one, for anyone who is looking to do more than just exist and be taken here and there by life.  I hope you'll take that step.  If you do read this, please come back here and share your take aways with me.  I would love to hear your success stories!  Enjoy.